Praktikant Digitalisierung und Customer Support (w/m/x)
📍 Job Overview
- Job Title: Praktikant Digitalisierung und Customer Support (w/m/x)
- Company: BMW Group
- Location: Munich, Bavaria, Germany
- Job Type: Internship
- Category: Web Technology
- Date Posted: June 24, 2025
- Experience Level: Entry-level (0-2 years)
- Remote Status: On-site/Hybrid
🚀 Role Summary
- Key web technology aspects:
- Customer support features development and maintenance for MyBMW/MINI app
- Agile project management and collaboration with global markets
- KPI tracking and competitive analysis for customer support features
- Analytics cockpit development for customer support features
- Exposure to digital initiatives and project steering in an agile environment
💻 Primary Responsibilities
- Web technology responsibilities:
- Support the team in the design and development of digital touchpoints in customer support, including managing requirements, documenting features, conducting tests, and collaborating on KPIs and competitive analyses.
- Assist in the creation and maintenance of customer support features in the MyBMW/MINI app.
- Collaborate with global markets to ensure customer support features meet their needs and comply with regional requirements.
- Contribute to the development of an analytics cockpit for customer support features, enabling data-driven decision-making.
- Gain insights into the project steering process in an agile environment and digital initiatives at the BMW Group.
🎓 Skills & Qualifications
Education: Pursuing a Bachelor's or Master's degree in a relevant field such as Business Administration, Business Informatics, or a similar program.
Experience: No or limited professional experience required.
Required Skills:
- Fluent German and English language skills
- Strong analytical and conceptual thinking skills
- Excellent communication and teamwork skills
- Proficient in MS Office (Excel, PowerPoint), Jira, and Confluence
- Genuine interest in digitalization and customer support
Preferred Skills:
- Previous experience in project management, IT, service design, innovations management, or marketing
- Familiarity with customer support processes and user experience design
- Basic knowledge of app development and digital touchpoints
📊 Web Portfolio & Project Requirements
Portfolio Essentials:
- Relevant academic projects or case studies demonstrating problem-solving skills, data analysis, and project management capabilities
- Examples of customer support processes, user experience design, or app development projects
- Documentation of projects, including requirements, features, and test results
Technical Documentation:
- Familiarity with agile methodologies and project management tools (e.g., Jira, Confluence)
- Understanding of customer support metrics and KPIs
- Basic knowledge of app development and digital touchpoints
💵 Compensation & Benefits
Salary Range: Not specified (Research-based estimate: €1,200 - €1,500 per month, depending on experience and performance)
Benefits:
- Comprehensive mentoring and onboarding
- Personal and professional development opportunities
- Flexible working hours and mobile work options
- Attractive and fair compensation
- Student apartments (subject to availability, only in Munich)
- Additional benefits: https://www.bmwgroup.jobs/de/de/ueber-uns/benefits/studierende.html
Working Hours: Full-time (40 hours per week)
🎯 Team & Company Context
🏢 Company Culture
Industry: Automotive industry, focusing on premium vehicles, motorcycles, and mobility services
Company Size: Large (over 100,000 employees worldwide)
Founded: 1916 (as an aircraft engine manufacturer; began automobile production in 1928)
Team Structure:
- Cross-functional teams working on digital touchpoints, customer support, and related projects
- Collaboration with global markets and various departments (e.g., marketing, sales, and product development)
- Agile project management and scrum methodologies
Development Methodology:
- Agile development processes, including sprint planning, code reviews, and quality assurance
- Continuous integration and deployment (CI/CD) pipelines for digital touchpoints and customer support features
- Regular testing and performance tracking for customer support features
Company Website: https://www.bmwgroup.com/
📈 Career & Growth Analysis
Web Technology Career Level: Entry-level to junior web technology role, focusing on customer support features development and maintenance
Reporting Structure: Reports to the team lead or project manager for digital touchpoints and customer support
Technical Impact: Contributes to the development and improvement of customer support features, enhancing user experience and driving customer satisfaction
Growth Opportunities:
- On-the-job training and mentoring opportunities
- Exposure to various aspects of digital touchpoints and customer support development
- Potential full-time employment opportunities after the internship, depending on performance and company needs
🌐 Work Environment
Office Type: Modern, collaborative workspaces with a focus on innovation and creativity
Office Location(s): Munich, Germany (with potential remote work options)
Workspace Context:
- Collaborative work environment with dedicated spaces for team meetings and brainstorming sessions
- Access to modern tools and technologies for digital touchpoints and customer support development
- Opportunities for cross-functional collaboration with various departments and global markets
Work Schedule: Full-time (40 hours per week) with flexible working hours and mobile work options
📄 Application & Technical Interview Process
Interview Process:
- Online application and resume screening
- Phone or video screening to assess communication skills and cultural fit
- On-site or virtual interview with the hiring manager and team members to discuss the role, responsibilities, and expectations
- Final decision and job offer
Portfolio Review Tips:
- Highlight relevant academic projects or case studies demonstrating problem-solving skills, data analysis, and project management capabilities
- Showcase examples of customer support processes, user experience design, or app development projects
- Prepare documentation of projects, including requirements, features, and test results
Technical Challenge Preparation:
- Familiarize yourself with the BMW Group's digital touchpoints and customer support features
- Brush up on your knowledge of agile methodologies, project management tools, and customer support metrics
- Prepare examples of your problem-solving skills, data analysis, and project management capabilities
ATS Keywords: (Organized by category)
- Programming Languages: Not specified (focus on project management and data analysis skills)
- Web Frameworks: Not specified (focus on digital touchpoints and customer support features)
- Server Technologies: Not specified (focus on project management and collaboration with global markets)
- Databases: Not specified (focus on data analysis and KPI tracking)
- Tools: MS Office (Excel, PowerPoint), Jira, Confluence
- Methodologies: Agile, Scrum, project management
- Soft Skills: Communication, teamwork, analytical thinking, problem-solving
- Industry Terms: Customer support, digital touchpoints, user experience, app development, KPIs, competitive analysis
🛠 Technology Stack & Web Infrastructure
Frontend Technologies:
- Not specified (focus on digital touchpoints and customer support features)
Backend & Server Technologies:
- Not specified (focus on project management and collaboration with global markets)
Development & DevOps Tools:
- MS Office (Excel, PowerPoint)
- Jira (project management and issue tracking)
- Confluence (collaboration and knowledge management)
- Additional tools may be required based on the specific projects and features developed
👥 Team Culture & Values
Web Development Values:
- Customer-centric approach and focus on user experience
- Collaboration and teamwork across various departments and global markets
- Agile methodologies and continuous improvement
- Innovation and creativity in digital touchpoints and customer support development
Collaboration Style:
- Cross-functional collaboration with various departments (e.g., marketing, sales, and product development)
- Agile project management and scrum methodologies
- Regular team meetings and brainstorming sessions to foster innovation and creativity
⚡ Challenges & Growth Opportunities
Technical Challenges:
- Developing and maintaining customer support features for the MyBMW/MINI app
- Collaborating with global markets to ensure customer support features meet regional requirements
- Creating and maintaining an analytics cockpit for customer support features
- Gaining insights into the project steering process in an agile environment and digital initiatives at the BMW Group
Learning & Development Opportunities:
- On-the-job training and mentoring opportunities
- Exposure to various aspects of digital touchpoints and customer support development
- Potential full-time employment opportunities after the internship, depending on performance and company needs
💡 Interview Preparation
Technical Questions:
- Customer support processes and user experience design
- Agile methodologies and project management tools
- Data analysis and KPI tracking
- Problem-solving skills and project management capabilities
Company & Culture Questions:
- Understanding of the BMW Group's digital touchpoints and customer support features
- Familiarity with the company's values and culture
- Interest in the automotive industry and mobility services
Portfolio Presentation Strategy:
- Highlight relevant academic projects or case studies demonstrating problem-solving skills, data analysis, and project management capabilities
- Showcase examples of customer support processes, user experience design, or app development projects
- Prepare documentation of projects, including requirements, features, and test results
📌 Application Steps
To apply for this web technology internship at the BMW Group:
- Submit your application through the provided link: https://jobs.bmwgroup.com/job/M%C3%BCnchen-Praktikant-Digitalisierung-und-Customer-Support-%28wmx%29-BY-80809/1217111301/
- Tailor your resume and portfolio to highlight relevant academic projects, case studies, and skills
- Prepare for the interview process by familiarizing yourself with the BMW Group's digital touchpoints, customer support features, and company culture
- Research the automotive industry and mobility services to demonstrate your interest and enthusiasm for the role
Application Requirements
Candidates should be pursuing a Bachelor's or Master's degree in a relevant field and possess fluent German and English skills. Practical experience in project management or related areas, along with proficiency in MS Office and collaboration tools, is also required.